When off-the-shelf solutions don't cut it. Bespoke tracking, automation, and integrations built specifically for your measurement needs.
Standard analytics tools solve common problems. But if you're doing something unique, you need custom solutions — tracking that standard tags can't handle, automation to save hours of manual work, or integrations between systems.
With a background in Computer Engineering and iOS development, I build custom solutions that bridge the gap between your analytics tools and unique business requirements. JavaScript for client-side tracking, Python for automation, Swift for mobile SDKs — whatever the problem needs.
What you get:
Bespoke Tag Manager templates for unique tracking requirements — custom tags, variables, and triggers that extend GTM's native capabilities.
Custom JavaScript for complex tracking scenarios — single-page apps, form tracking, scroll depth, video engagement, or platform-specific interactions.
Python scripts to automate reporting, data processing, quality checks, or migrations. Save hours of manual work with scheduled automation.
Connect your analytics tools to CRMs, marketing platforms, or internal systems. Automated data flows that eliminate manual exports and imports.
Custom ETL pipelines to move data from sources to warehouses, with transformations and validations that ensure data quality and consistency.
Custom analytics SDKs or wrappers for iOS and Android. Streamline measurement in native apps with purpose-built tracking libraries.
Detailed discussion of what you're trying to achieve, current limitations, and technical constraints. I identify whether a custom solution is truly needed.
Technical specification outlining the approach, architecture, dependencies, and timeline. You'll know exactly what's being built before development starts.
Clean, documented code following best practices. Regular check-ins to ensure the solution is on track and meets requirements.
Rigorous testing across scenarios, edge cases, and environments. Solutions are validated against requirements before deployment.
Code deployment with comprehensive documentation. You'll understand how it works, how to maintain it, and how to troubleshoot issues.
Ongoing support to address bugs, answer questions, or make minor adjustments as your needs evolve.
Let's build the tracking, automation, or integration that solves your unique challenge.